While the market for kid’s apparel is growing at a brisk pace, cashing on it, Disney Consumer Products, a division of The Walt Disney Company (India), is all set to launch its new range of kid’s apparel and fashion accessories.



Walt Disney, the company that has successfully lured kids with its cartoons, is now targeting the age bracket of 4-14 years, for their in the pipeline project.



Aiming to create a lifestyle symbol for youngsters, the apparel brand is initially starting with denim jeans that will enable kids to flaunt their toony taste.



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