When faced with fine jewelry, especially as a gift, we naturally can’t help but to blush a little out of emotion. I’m thinking that may be the concept behind India’s well known jewelry brand, Tanishq, and their new collection of gold jewelry called “Blush”-For the girl in you. With a catchy tag line, a target audience and luxury that can’t be mistaken, the launch of “Blush” seems to be headed down a successful road.

What I love best about the new line is the fusion of high end fashion, western culture, sleek design, and long graceful silhouettes. Available in 18K and 22K light weight gold, the brand plans to target working women. But believe me, this isn’t your typical “career girl” jewelry line. Career minded fashionista’s will fall in love with the collection and stand out from others in the workplace.

Via: JCK India395684